"I'm passionate about helping businesses create a distinctive brand that serves them authentically."
"I take the more thoughtful approach about deeply understanding who you are authentically and creating a brand that not only represents that authenticity, but also creates a connection to the right customer — one who seeks out your service or goods because they are drawn to that connection."
Hi, I'm Katy Keeslar, owner and Creative Director of Keeslar Creative. I've always been an artist and a designer at heart and have been creating unique and distinctive brands for hundreds of clients for more than two decades. My approach is thought-driven by deeply listening to find the story, strengths/weaknesses and desires behind what drives a business or client in order to create a visual representation that connects to their ideal customer or audience.
In many instances, I incorporate handcrafted lettering into the brand if I feel it works to evoke a particular feeling that represents the values of the client and speaks to their customer. It also creates a distinctive look that helps set your business apart.
My passion for calligraphy and unique letterforms started over 25 years ago. I love creating lettering that brings a positive light through its shape and color and uplifts the soul. My inspiration comes from all the things I love — nature, art form, dance, music, color and texture.
Whether it's a fresh start, a re-brand or custom design work or lettering, let's create the distinctive, memorable brand you deserve.
“Katy brings the whole package to the table.
She knows what she’s talking about from experience. She’s a true artist.”
Leslie Hayes, Paixao Salon